McLuhan medium message via Liquid Information

medium is the message - world bank t-shirt print 

"The new media are not bridges between man and nature; they are nature." 1969 - Marshall McLuhan

Edited by Eric McLuhan & Frank Zingrone "Essential McLuhan" Routledge 1997 ISBN 0-415-16245-9 page 272 McLuhan: Quotes via liquidinformation more Marshall McLuhan on Wikipedia